Turkey Twosome

November 26, 2008

turkey-twosomeHMA staffers Beth and Abbie joined about 30 other volunteers to help serve Thanksgiving dinner at the Boys and Girls Clubs of Greater Scottsdale.  Nearly 300 people came to enjoy a traditional Thanksgiving meal, games and crafts for the kids and there was even a little after-dinner dancing. 


Congrats, Abbie!

November 21, 2008


heart-1A tip of the hat today to our own vice president and general manager Abbie S. Fink, who has been recognized by the Phoenix Business Journal’s “Heart of Business Awards” for her many philanthropic pursuits.

Abbie and her fellow honorees were feted last night during an awards banquet and cocktail reception at the Arizona Historical Society Museum as well as in today’s Business Journal.


Among her many charitable contributions to the community are her tireless efforts – both past and present – to mentor Arizona’s youth as well as her tireless work with the Partnership for a Drug-Free America, the Boys and Girls Clubs of Greater Scottsdale, Scottsdale Leadership, the Public Relations Society of America, Florence Crittenden and dozens more. 

Well done!heart-21

Tribute to the Tribune

November 19, 2008

templateAs you have probably already heard, the East Valley and Scottsdale Tribune as we have known them for the past 121 years will be folding in the next few months.

 In honor of the many years of dedicated service the papers and their predecessors have provided to our community, the Cities of Tempe and Scottsdale will honor the paper and its reporters, photographers and editors with a free celebration at the Tempe Mission Palms Hotel on Tuesday, Dec. 16 from 5 p.m. to 8 p.m.

The event will give the paper a proper farewell and will be an excellent chance for people all across Arizona to network with community leaders, journalists and those who have been privileges to be covered by the paper over the years.

The event is sponsored by Phoenix Chapter Public Relations Society of America, Society of Professional Journalists, Hallman & Affiliates, and BJ Communications, with a limited number of sponsorships still available.

To RSVP for this event, please click here.

To learn more about sponsorship opportunities, please click here.  

abbie-20071HMA Public Relations’ own Abbie Fink, vice president and general manager, was quoted in the Nov. 3 issue of PR Week.

Abbie’s insight was included in a “PR Technique” article about the importance of good relationships between pharmaceutical companies and patient advocacy groups.

Here are a couple excerpts:

Abbie Fink, VP and GM at HMA Public Relations, which represents advocacy group Arizona Bridge to Independent Living (ABIL), adds that “advocacy groups don’t want to be brought into the fold for a sympathy vote or to put a different face on an issue.”

Advocacy groups and companies can collide over points of view.  Fink says, “The desire should be to share viewpoints and come to a mutual understanding.  As long as we can get parties into a conversation, we’ve found that to be successful.”

It’s always flattering to be recognized as an industry expert.

tim-and-willy-and-af-sh-abLong-time friends of HMA and Valley media personalities Tim & Willy are holding their 17th annual Breakfast Show @ Night! We’re going – you should too!

 The Tim & Willy Christmas Breakfast Show at Night is a two-hour radio variety show – held this year a Celebrity Theatre – featuring musical performers, comedy sketches, standup comics, celebrity cameos and lots of surprises.


Performers for this year’s show include:

  • Shannon Lawson,  a bluegrass- rockabilly singer, picker & songwriter from Nashville’s Muzik Mafia
  • Monty Byrom of the group Big House; a soulful roadhouse country & rock singer, songwriter and guitar player.  Monty is on loan for the night from Buck Owens’ Crystal Palace in Bakersfield California where he fronts the legendary “Buckaroos” every month. 
  • Comic Kenn Kington of Atlanta and Antsy McClain of the Trailer Park Troubadours
  • Plus many special guests and surprises!

Past guests have included: Rascal Flatts, Keith Urban, Faith Hill, Toby Keith, The Dixie Chicks, Wynonna, Clint Black, Blake Shelton, Phil Vassar and LeAnn Rimes. 

The annual event benefits the Tim & Willy Kid’s FunDation (501c3), a non-profit organization meeting the needs of kids and the people who serve them throughout the Valley.

Tickets prices range from $37.50 to $75 and are available here

graysonThis past weekend, the holidays came early to visitors at The Shops at Norterra, who received gifts courtesy of our client, the Phoenix Public Transit Department, who were out to help educate Deer Valley residents about its free neighborhood circulator service, DEER RUN.

The Transit team, who held a drawing that asked residents to name their favorite places to frequent in Norterra, was on hand to pick more than a dozen drawing winners. Among the many prizes were gift certificates to Norterra eateries Sauce, Dickey’s Barbeque Pit, P.F. Chang’s and Paciugo Gelato Caffé. The team also handed out DEER RUN brochures, kid’s safety activity guides, shade protection information, umbrellas and Light Rail information.david-sandy

alison3Our client, Cachet Homes, has partnered with its neighboring builders at the Blackstone community in Peoria for a special “Holiday Inspiration” community event. From Nov. 15 to Nov. 16, Cachet Homes will join Paddock’s Magic of Christmas Stores, The Tasting Room, and Arizona Wholesale along with chef Maggie Norris to get into the holiday spirit by offering free cooking and wine demonstrations in its models.  

During the event, Cachet will also be holding a raffle to win two designer holiday trees from Paddock Pool’s Magic of Christmas stores. All proceeds from the raffle will benefit the Salvation Army’s Christmas Angel program.

Cachet’s models are located on West Lone Mountain Parkway and Blackstone Drive in Peoria, next to the Blackstone Country Club. For more information, please click here.

Four decades of leadership

November 10, 2008

Dana Arnold, APR; Michelle Olson, APR; David Perry, APR; Garth Andrews, APR; Felice Appell, APR; Ann Videan, APR; Pete Klute, APR; Marsha Mardock, APR; Kelly Taft, APR.
Dana Arnold, APR; Michelle Olson, APR; David Perry, APR; Garth Andrews, APR; Felice Appell, APR; Ann Videan, APR; Pete Klute, APR; Marsha Mardock, APR; Kelly Taft, APR.

This Saturday, PRSA Phoenix Chapter hosted a brunch to honor its past presidents.  Representatives from each of the past four decades were in attendance.  The event was held at the home of Felice Appell, APR, current president.  Our chapter boasts more than 300 members and we owe our successes to the commitment and dedication of those that volunteer their time to our organization.


alison2You might remember that Arizona’s early attempts failed to pass a law making Martin Luther King Jr.‘s birthday a holiday. I don’t remember it – in fact, I always remember getting that day off in school.

Anyhow, this move proved a huge mistake and PR nightmare that was eventually overturned in 1992, giving us one Monday off each January to remember the historic leader.

Even after the blunder was fixed, however, Arizona’s PR nightmare continued.

About once a year throughout most of the 90s, I can remember both Married with Children and the Simpsons making fun of Arizona as a racist state. And they were certainly not alone. Thankfully, things seemed to cool down toward the end of the millennium – but will the infamous blunder ever really die?

Apparently not.

In last week’s 30 Rock, when Tracy Morgan’s (hilarious) character was trying to explain that discrimination still existed, he said, “Do you know it is still illegal to be black in Arizona?”

Yep. It happened. He went there.

So, will Arizona ever live down one of its biggest PR blunders? Or are we doomed to be mocked – even more than Alabama or Arkansas where slavery actually happened – forever?

3moms-finalWe would like to congratulate one of our clients – The Partnership for a Drug-Free America, Arizona Affiliate – on being selected as one of three finalists in the “nonprofit team” category of the first-ever Nonprofit and Corporate Responsibility Awards, presented by Arizona Business Magazine and the Alliance of Arizona Nonprofits.  The Partnership was nominated for its 3Moms program, which is designed to create awareness for parents and caregivers about the importance of drug prevention.

As a finalist, the Partnership will be recognized at an awards reception on Tuesday, December 2, from 6 – 8 p.m. at the Ritz Carlton Phoenix.  Additionally, the organization will be featured in a special editorial report within the December issue of Arizona Business Magazine.

The finalists were chosen by a selection committee comprised of the magazine’s editorial team and nonprofit industry professionals.

We are proud of the Partnership for all it does for Arizona, and are honored to have helped them reach this important milestone.

Congrats to the Partnership!